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Former Mattel Global Vice President Joins CEO Coaching International

Mateo Romano

Romano is a high-impact, global entrepreneurial consumer products industry leader with 25+ years of experience at top brands including Mattel, Moose Toys, and Tyco Toys. He is known to be a future-focused turnaround specialist with a long-term strategic vision and an exceptional driver of business growth, revenues, and profitability at companies across the globe.Romano has held various executive roles throughout North America, South America, and Europe.

As Mattel’sVP of Global Commercial Marketing, Romanodeveloped the SKU optimization process, captured international input during the development process to ensure 80% global alignment on Key Drivers, developed a line architecture dashboard to keep track of the SKUs developed, and created the process to develop e-commerce ready product.

“Mateo makes an excellent addition to our team of world-class CEO coaches,” said Mark Moses, CEO and Founding Partner at CEO Coaching International. “As an innovative turnaround specialist, he will be able to guide clients to transform and grow businesses and Make BIG Happen.”

“I am proud to be joining this elite group of business coaches in their mission to Make BIG Happen,” Romano said. “CEO Coaching International combines a proven methodology and resources with my experience as a business leader driving growth and results around the world, to help clients grow their business, develop their people, and achieve breakthrough results. I’m highly motivated to help others achieve their goals.”

Some of Romano’s other achievements include leading the restructuring of a top global brand’s European subsidiaries into a $1B regional organization, turning around a stagnant sales trend in Spain and delivering 7% growth for three years in a row, and expanding the target market for core brands in Mexico by developing products and targeting adults.

Romano attended Universidad Tecnológica de México. He has been a member of YPO (now YPO Gold) and is a Global Advisory Board Member at Virtual Advisory Board (VAB). He also served as the Co-Chairman of Toy Industries of Europe (TIE). He is fluent in Spanish and English.

Romano resides in Redondo Beach, CA with his wife and three kids and enjoys riding bicycle, running, and kayaking.

To schedule a complimentary introduction call with Mateo Romano or another one of the CEO Coaching International coaches, visit: https://ceocoachinginternational.com/coach/mateo-romano/

About CEO Coaching International

CEO Coaching International works with CEOs and their leadership teams to achieve extraordinary results quarter after quarter, year after year. Known globally for its success in coaching growth-focused entrepreneurs to meaningful exits, the firm has coached more than 1,500+ CEOs and entrepreneurs across 100+ industries and 60 countries. Its coaches—former CEOs, presidents, and executives—have led businesses ranging from startups to over $10 billion, driving double-digit sales and profit growth, many culminating in eight, nine, or ten-figure exits.

Companies that have worked with CEO Coaching International for two years or more have achieved an average revenue CAGR of 25.9%, nearly 3X the U.S. average, and an average EBITDA CAGR of 39.2%, more than 4X the national benchmark.

Discover how coaching can transform your leadership journey at ceocoachinginternational.com.

Learn more about executive coaching | Meet our world-class coaches

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