You’re Invited to Watch a Virtual Experience with CEO Coaching International

Weds., Aug. 13, 2025
9am PT / 12pm ET
zoom

WATCH TODAY

Are invisible credit card processing fees eating into your profit margins?

Find out by watching our dynamic virtual CEOCI Learning Workshop: How Smart CEOs Uncover Hidden Credit Card Fees To Boost EBITDA, recorded on Wednesday, August 13, 2025, at 9am PT / 12pm ET.

In this eye-opening session designed exclusively for CEOs, you’ll learn how to identify and recover profit you may not even know you’re losing, all without switching banks or processors. These aren’t minor savings. Many firms have uncovered $50K to $500K+ annually.

Jeff Shavitz, President of Merchant Advocate Ventures and a 25-year veteran of the payments industry, reveals how mid-sized to large companies routinely overspend by 20% or more on merchant services. He’ll break down the hidden costs buried in your statements and show you how to stop them from draining your EBITDA.

Here are the Top Takeaways from the Session:

  • Credit card processing is full of hidden fees, coding errors, and optimization opportunities that most CFOs and business owners overlook.
  • Merchant Advocate operates as an auditing firm (not a processor) to find and correct these issues, typically saving clients around 21% on credit card fees.
  • Success comes from interchange optimization, fixing processor margin errors, and ensuring network fees are correctly applied.
  • Multi-location and high-volume businesses benefit greatly from ongoing monitoring, as rates tend to creep up within months if not watched.
  • The rise of cash discount/surcharging programs and payment alternatives like Zelle/Venmo is reshaping how merchants can offset or eliminate credit card costs.


Watch today to learn how to tighten financial control and boost profitability.

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