
Former NFL Player and Serial Entrepreneur
The operator behind the coach
Rafe Wilkinson is a serial entrepreneur with over 30 years of experience leading organizations that achieved great success in digital marketing, retail convenience, contract security, and healthcare consulting. Rafe believes that an MBA is optional, BUT a GSD (Getting Stuff Done) approach is required, and that success is best achieved by focusing on strategy, people, and financial management.
Prior to his business career, Rafe played in the NFL for the Denver Broncos and was a member of the 1987 Super Bowl Team.
Listen to Rafe Wilkinson’s podcast episode, Push your CEO Skills Over the Goal-Line
Selected accomplishments
We pressure-test one decision you’re sitting on
Working with Rafe
Rafe Wilkinson, Two-Time CEO in Consumer, Retail, and Digital Media, is especially valuable to CEOs focused on marketing and growth, digital transformation, and leadership team build.
Rafe Wilkinson is a serial entrepreneur with over 30 years of experience leading organizations that achieved great success in digital marketing, retail convenience, contract security, and healthcare consulting. Rafe believes that an MBA is optional, BUT a GSD (Getting Stuff Done) approach is required, and that success is best achieved by focusing on strategy, people, and financial management.
Direct, operator-driven, and rooted in real P&L experience. Rafe Wilkinson coaches CEOs the way a former operator coaches, focused on the decisions that actually move the business, the metrics that expose the truth, and the leadership behaviors that compound over time.
Rafe Wilkinson is based in Denver, CO and works with CEOs across North America and internationally through 1:1 coaching, board observation, and on-site strategic offsites as part of the CEO Coaching International team.
Companies coached by CEO Coaching International for two or more years have averaged 22.8%/yr revenue growth and 37.5%/yr EBITDA growth, roughly 2-3x U.S. benchmarks. Rafe Wilkinson coaches to the same operating standard: measurable growth, real leverage on the CEO's calendar, and a leadership team that can execute without you.
Same rooms, different scars
Don SchiavoneNationwide, USSaaS Expert, Successful Entrepreneur And Operations LeaderView profile →
Mark MosesMiami, FLFounding Partner & Executive Chairman of CEO Coaching InternationalView profile →
Craig ColemanNationwide, USFinancial Industry Disruptor & Entrepreneur | Over a 20-year period, Craig has built and grown successful companies in both the finance and payment processing industries.View profile →
Sheldon HarrisPhoenix, AZMulti-unit operator, franchise builder, and partner on the CEO Coaching International executive leadership team.View profile →




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