Tanios Viviani.

Tanios is particularly effective with leaders seeking to accelerate profitable growth, strengthen leadership teams, and scale their organizations. Drawing on over 40 years of entrepreneurial and global business leadership, he brings a practical perspective to strategic transformation, operational challenges, succession, and organizational change. He is especially well suited to leaders of family-owned, founder-led, privately held, and private equity-backed businesses seeking to professionalize their organizations, improve execution, and build sustainable enterprise value.

Tanios has led global businesses as CEO, COO and President with Procter & Gamble, Chiquita Brands, Newell Brands and private equity-backed companies, with revenues from $50 million to $4 billion and up to 22,000 employees across North America, Europe, Asia-Pacific and Latin America. A fourth-generation entrepreneur from a family rooted in food, retail and hospitality, he has grown businesses through brand building, transformation, acquisitions, strategic alliances and international expansion in Asia and Europe.

Direct, pragmatic, and collaborative, grounded in real-world P&L leadership experience. Tanios challenges CEOs to think strategically, make bold choices, build stronger teams, and focus on what truly moves the business. His coaching combines candid conversations, practical insights, and disciplined execution, with a strong emphasis on accountability and measurable results.

Tanios is based in the Washington, DC Metro Area and coaches CEOs across North America and internationally. His engagements combine one-on-one executive coaching, leadership team development, board participation, and strategic planning offsites, both virtually and in person, as part of CEO Coaching International.

Tanios helps CEOs accelerate profitable growth, build high-performing leadership teams, and create sustainable enterprise value. His coaching track record includes guiding two businesses through successful exits and coaching two companies that earned recognition on the Inc. 5000 list of America's fastest-growing private companies. His approach combines strategic clarity, disciplined execution, and leadership accountability to deliver measurable business results.