Tony Lorenz is leader with more than 30 years of experience building, scaling, acquiring, and exiting category-defining businesses across global, tech-enabled marketing services.
The operator behind the coach
Founder & CEO | Board Director | Strategic Growth Advisor | Scaling, Acquiring & Exiting Category-Defining Companies
Tony Lorenz is a leader with more than 30 years of experience building, scaling, acquiring, and exiting category-defining businesses across global, tech-enabled marketing services.
Through his strategic foresight, empathetic leadership, and ability to navigate inflection points, Tony has consistently delivered transformational outcomes in founder-led and private equity-backed environments. He brings a global perspective and a proven ability to align vision, strategy, and execution to drive sustained enterprise value creation, which to date has approached $1 billion.
Tony has served in several previous and current philanthropic board positions, including Lurie Hospital and the Above and Beyond Foundation . He currently serves as a board member for Cohera , a portfolio company of H.I.G. Capital and a newly merged business of 360DG and CSI DMC , market leaders in the event management industry. Tony also serves in many industry board positions, including PCMA, MPI, BMA, and others.
Selected accomplishments
We pressure-test one decision you’re sitting on
Working with Tony
Tony Lorenz, Former CEO of BravoTech and Serial Services and Events CEO, is especially valuable to CEOs focused on PE-backed scale, transformation, and exit prep.
Founder & CEO | Board Director | Strategic Growth Advisor | Scaling, Acquiring & Exiting Category-Defining Companies
Direct, operator-driven, and rooted in real P&L experience. Tony Lorenz coaches CEOs the way a former operator coaches, focused on the decisions that actually move the business, the metrics that expose the truth, and the leadership behaviors that compound over time.
Tony Lorenz is based in the United States and works with CEOs across North America and internationally through 1:1 coaching, board observation, and on-site strategic offsites as part of the CEO Coaching International team.
Companies coached by CEO Coaching International for two or more years have averaged 22.8%/yr revenue growth and 37.5%/yr EBITDA growth, roughly 2-3x U.S. benchmarks. Tony Lorenz coaches to the same operating standard: measurable growth, real leverage on the CEO's calendar, and a leadership team that can execute without you.
Same rooms, different scars
Don SchiavoneHudson, MASaaS Expert, Successful Entrepreneur And Operations LeaderView profile 
Mark MosesMiami Beach, FLFounding Partner & Executive Chairman of CEO Coaching InternationalView profile 
Craig ColemanPacific Palisades, CAFormer founder and CEO with 15 years of experience building, scaling, and successfully exiting a fintech company, now coaching founder-CEOs to scale their businesses, strengthen enterprise value, and create the option for a successful exit.View profile 
Sheldon HarrisMiami Beach, FLMulti-unit operator, franchise builder, and partner on the CEO Coaching International executive leadership team.View profile 
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