Global Consumer, Media, and Licensing CEO Across Asia and North America
The operator behind the coach
Three-time Multinational Luxury Goods CEO in Asia and CEO of Co-Working Startup Acquired by WeWork
Jonathan Seliger is an accomplished Chief Executive Officer, Senior Advisor, and Investor with over 30 years of experience. H aving lived and worked in Asia for the last 30 years , Seliger built a successful career as a regional CEO with multinational luxury retail groups before taking the helm at a PE-backed start-up that exited to a high-profile strategic . His areas of expertise are in scaling high-growth brands and businesses, strategy, operations, digitization, and business development.
Jon is an active angel investor in several start-ups across Asia and North America, serves on the Advisory Board of Geneva-based Digital Luxury Group, and is an investor and NED with YouKuai Group, a leading plant-based protein business in China. Jon joined the Board of Lever Style Inc., a Hong Kong main board-listed innovator in fashion supply chain digitization and sustainability.
Since relocating to the U.S. in the fall of 2023, Jon has done project-based work with Bain Capital, Partners Group, and Sequoia China Capital, where he is advising on retail transformation and international business development.
Selected accomplishments
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Working with Jonathan
Jonathan Seliger, Global Consumer, Media, and Licensing CEO Across Asia and North America, is especially valuable to CEOs focused on PE-backed scale, transformation, and exit prep.
Three-time Multinational Luxury Goods CEO in Asia and CEO of Co-Working Startup Acquired by WeWork
Direct, operator-driven, and rooted in real P&L experience. Jonathan Seliger coaches CEOs the way a former operator coaches, focused on the decisions that actually move the business, the metrics that expose the truth, and the leadership behaviors that compound over time.
Jonathan Seliger is based in Hong Kong and works with CEOs across North America and internationally through 1:1 coaching, board observation, and on-site strategic offsites as part of the CEO Coaching International team.
Companies coached by CEO Coaching International for two or more years have averaged 22.8%/yr revenue growth and 37.5%/yr EBITDA growth, roughly 2-3x U.S. benchmarks. Jonathan Seliger coaches to the same operating standard: measurable growth, real leverage on the CEO's calendar, and a leadership team that can execute without you.
Same rooms, different scars
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