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Advantage Forbes Books


Advantage is the Authority Marketing Company — we help busy entrepreneurs, CEOs, and professionals write and publish a book to become the Authority in their field.

Launched in founder Adam Witty’s spare bedroom, Advantage|Forbes Books was founded in 2005 under the name Advantage Media Group. Adam’s mission was to demystify and democratize book publishing. Given his passion for entrepreneurship, he quickly realized that business owners were the people that could benefit most from a book. By partnering with local writers and graphic designers at the time, he pioneered a done-for-you system that made publication an effortless experience, even within the demanding schedule of a business owner.

Advantage could write, design, and distribute books that told the stories of its authors—whom Adam warmly referred to as “Members” of the “Advantage family.” The process appealed to hundreds of entrepreneurs nationwide. The idea gained steam and spawned imitators.

Advantage|Forbes Books is The Authority Marketing Company™. We help entrepreneurs, CEOs, professionals, and companies become the #1 authority in their field. Thought leadership is the new digital currency. Consumer tastes, preferences, and buying decisions are shaped by authorities that share their knowledge and wisdom with the world. Advantage|Forbes Books helps leaders amplify their message with our turnkey book writing, book publishing, PR + media, podcast, and Authority Marketing solutions that position individuals and brands as the most sought-out experts. Advantage|Forbes Books actively supports 2,000+ authority leaders in 47 U.S. states and 22 countries with two marquee publishing imprints, Advantage and Forbes Books. Launched in 2016, Forbes Books represents The Best in Business by sharing our authors unique content with Forbes 94M+ monthly readers. Our titles are found in major bookstores, Hudson Airport Stores, and anywhere fine books are sold. Our authorities are interviewed on TV, radio, and in newsprint hundreds of times each month.

Contact and Downloads

Adam Witty
(843) 725-7890​
[email protected]

Advantage|Forbes Books
18 Broad Street, Suite 300
Charleston, SC 29401



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